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Direct Mail Marketing FAQs

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Direct Mail Marketing FAQs

Welcome to our Direct Mail Marketing FAQ! If you’re considering implementing direct mail for the first time, we’ve compiled answers to the most common questions to help you understand the unique benefits, best practices, and what to expect from your campaigns.

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Celebrating a New Chapter: Welcome to Gundir! 

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Celebrating a New Chapter: Welcome to Gundir! 

After over 20 years of leading the charge in direct mail marketing, we're stepping into a bright new era under a fresh name: Gundir! This change isn't just about a new name; it's about celebrating our growth and setting the stage for an even more dynamic future.

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Gunderson Direct Raises More Than $72,000 For Kids With Special Needs & Nabs A 2023 Summit Creative Award!

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Gunderson Direct Raises More Than $72,000 For Kids With Special Needs & Nabs A 2023 Summit Creative Award!

Hey there, sports enthusiasts and do-gooders ? We’ve got some fantastic news to share with y’all today. Our #2023GoalPost fundraising campaign has run up the score by raising a whopping $72,200 for kids with special needs! The campaign won a trophy, to boot: a Silver 2023 Summit Creative Award in the Direct Marketing + B2B category?

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Gunderson Direct Named A 2023 Fortune Best Workplace By Great Place To Work®

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Gunderson Direct Named A 2023 Fortune Best Workplace By Great Place To Work®

So last year, right around this time, something rad happened. Great Place to Work® and Fortune recognized Gunderson Direct as one of the 50 Best Workplaces in Advertising & Marketing™.

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Giving Back To The Community: A Win-Win Situation For Employees And Employers

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Giving Back To The Community: A Win-Win Situation For Employees And Employers

This past April, my wife and I rode our bikes 110 miles from Oakland to Sacramento. Not just for fun, or for exercise, but for something bigger: to help raise money for Oakland and Alameda Public Schools with a non-profit fundraising group called Ride 4A Reason.

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Why Does Gunderson Direct Keep Winning The “Great Places To Work” Award?

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Why Does Gunderson Direct Keep Winning The “Great Places To Work” Award?

Feeling Valued And Being Allowed To Grow Has Changed My Outlook On Work.

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I Stop Working On Vacation, And You Can Too

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I Stop Working On Vacation, And You Can Too

In September 2021, I went on the best vacation of my life. A lot of things contributed to making it my favorite trip of all time: the location (Portugal), my traveling companion (a friend who I hadn’t seen in years), and being back in the world after a two-year hiatus (damn you, Covid!). But the most important factor was that I completely unplugged from work.

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The Secret To Being Great

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The Secret To Being Great

This blog was difficult to write. My first pass at highlighting why Gunderson Direct is a Great Place to Work focused on things like Unlimited PTO, generous benefit packages, and other things that a lot of other companies our size also do. What I wasn’t including were the important aspects of our culture: things like team lunches, ‘get well’ boxes for ill employees or birthday cards from the boss.

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I Had Three In-Person Meetings In 3 Days For The First Time In 2 Years. It’s Better Than I Remember.

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I Had Three In-Person Meetings In 3 Days For The First Time In 2 Years. It’s Better Than I Remember.

Recently, I had three very different meetings across three days. The first was a lunch meeting with a startup to discuss their positioning and new business strategy. The second was a performance analysis and planning meeting with the new VP of Marketing at a key client. The third was an in-office meeting with our management team.

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From Co-Workers To Fur-Workers

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From Co-Workers To Fur-Workers

In today’s world, where working from home has become a new normal, many of us remote employees have experienced the shift from face time with co-workers to face time with fur-workers—otherwise known as our pets! While we may have to tolerate the occasional pause while the dog barks at the mailman, or a random Slack message saying “asdfghrkjflngdf” from the cat walking across a keyboard, pet owners working from home enjoy some unique benefits.

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121 Things Account Executives Do

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121 Things Account Executives Do

The Accounts Team is the hub of the agency. Between client communications, managing our agency teams, and keeping our projects running smoothly, very little happens at Gunderson Direct that doesn’t go through us.

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Bringing Home The Bacon

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Bringing Home The Bacon

I’m Ben Bernardo, the Business Success Assistant at Gunderson Direct and I have a unique work dynamic – working from home while living on a farm.

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Learn more about what we do and who we do it for

See how our experience, including 20 years of relentless channel focus, translates to mail performance for your business.

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Learn more about the benefits of direct mail

The results are in. Direct mail’s address-based targeting consistently outperforms other channels in generating leads and sales.

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