With Gundir’s strategic leadership, System Pavers experienced significant improvements in response rates and conversions across multiple branches, enhanced ROI, and an expanded, more accurately targeted mailing list. The partnership continues to drive measurable results, helping System Pavers achieve their long-term goals.
Home Services
System Pavers case study
Gundir’s direct mail strategy helped System Pavers, a leader in outdoor living systems, achieve substantial growth in response rates, conversions, and ROI, all while expanding targeting to new, high-value customer segments.
By The Numbers
Before and after: A direct mail makeover
15+
markets in 16 states and growing
8x
return on ad spend (ROAS)
ONE
very happy direct mail client
OVERVIEW
Gundir partnered with System Pavers to optimize direct mail, increasing conversions, ROI, and audience reach for national growth.
The Challenge
Creating data-driven solutions for national expansion
System Pavers needed a direct mail strategy that could scale with their national growth, while maintaining performance across multiple branch locations. Their goal was to improve lead generation, optimize budget allocation, and enhance campaign efficiency.
The Solution
A roadmap for success
Gundir conducted a thorough analysis of System Pavers’ direct mail efforts and developed a detailed testing roadmap to optimize audience targeting and creative performance. They handled every step of the campaign lifecycle, from design to delivery, while providing ongoing strategic insights and performance reporting.
The Results
Powering long-term growth
They’re a strategic partner who understands our business. Gundir has played a key role in helping us grow through targeted direct mail.
System Pavers, Director of Performace Marketing
CASE STUDIESSucceeding
Succeeding
our clients’ expectations
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