Is Direct Mail Personalization Important?

Agency

Is Direct Mail Personalization Important?

When Creating Direct Mail, You Have The Option Of Customizing Each Mailpiece, But Does It Matter?

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Is Now The Time To Reexamine Offline Marketing?

Strategy

Is Now The Time To Reexamine Offline Marketing?

The world wide web has nearly two billion websites, and about 400 million of these sites are currently active. The goal of most of these 400 million websites is, of course, to attract users who will buy products, order services, or bring in ad revenue.

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Why Your Direct Mail Campaign Needs A/B Testing

Data

Why Your Direct Mail Campaign Needs A/B Testing

In any marketing program, testing the collateral you’re putting out is crucial to its success. If you aren’t testing and analyzing your results, you may continue making the same mistakes and lowering the ceiling of your ROI.

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Now Registering: USPS 2020 Tactile, Sensory And Interactive Mailpiece Engagement Promotion

Strategy

Now Registering: USPS 2020 Tactile, Sensory And Interactive Mailpiece Engagement Promotion

Along With A New Year Comes A Reminder To Renew, Refresh And Possibly Improve Your Direct Mail Efforts. As You Think About New Opportunities, Consider The First USPS® Promotion Of 2020.

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5 Ways To Drive Better Results For Your Direct Marketing Campaigns

Strategy

5 Ways To Drive Better Results For Your Direct Marketing Campaigns

If You Want Your Direct Mail Campaigns To Deliver Results, You Have To Figure Out A Way For Your Marketing To Stand Out From The Crowd.

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Why Variable Data Printing Is A Game Changer For Direct Mail Marketing

Creative

Why Variable Data Printing Is A Game Changer For Direct Mail Marketing

Personalize Your Direct Mail Content And Increase Reader Engagement For Your Brand

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2020 USPS Mailing Promotions

Agency

2020 USPS Mailing Promotions

Before You Finalize Your Direct Mail Campaigns For The New Year, Be Sure To Check Out The Latest USPS Promotions For 2020.

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Why Consumers Trust Direct Mail More Than Email Marketing

Strategy

Why Consumers Trust Direct Mail More Than Email Marketing

Direct mail marketing is alive and well in large part because consumers have greater trust in the materials they receive by mail than email marketing.

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New Website Increases Web Traffic By 16%

Agency

New Website Increases Web Traffic By 16%

Creating a new website can be daunting. The planning, resources, programming—it can overwhelm your team. But if done right, it can yield a better experience for your visitors and overall better performance in terms of lead generation.

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2019 Holiday Shipping Deadlines

Agency

2019 Holiday Shipping Deadlines

The Holidays are nearly upon us, which means it’s a busy time for everyone. If you’re a holiday shopper who likes to avoid the malls but still scrambles to get their gift orders in at the last minute, print out this list and make sure you don’t miss any important online holiday shopping deadlines this year.

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Gunderson Direct Ranked Top Direct Mail Company By Growth Marketing Pro For 2019

Agency

Gunderson Direct Ranked Top Direct Mail Company By Growth Marketing Pro For 2019

Gunderson Direct has been named a top direct mail company for 2019 by Growth Marketing Pro, the biggest growth marketing blog on the internet that provides software reviews and marketing advice.

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The 5 Best Ways To Use Direct Mail To Encourage Customer Loyalty

Strategy

The 5 Best Ways To Use Direct Mail To Encourage Customer Loyalty

Direct Mail Is A Powerful Marketing Tool, And Also One Of The Best Ways To Reinforce Customer Loyalty And Retention

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Learn more about what we do and who we do it for

See how our experience, including 20 years of relentless channel focus, translates to mail performance for your business.

Learn more about the benefits of direct mail

The results are in. Direct mail’s address-based targeting consistently outperforms other channels in generating leads and sales.